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Dear Caroline, |
This week I told you the answer to the next installment of where in the world is Caroline. I also addressed customer reviews, and online reputation management. In addition you get a glimpse at a new product review and a few videos that teach SEO and content development stategies. I hope that one of these blog posts will spark your marketing techniques this week.
As Always, Happy Marketing!
Caroline
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If
you live in Minnetonka, Minnesota then you have a second chance to
attend Caroline Melberg's Biz Blogging Basics course for $50. Most experts
would charge $100 per hour, but you'll get 3 hours of expert knowledge for just
$50. For more information about Biz Blogging Basics continue reading.
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ISSN: 1933-737X
July 10, 2008
Volume 3, Issue 27
Published every Thursday. To manage your subscription, scroll to the bottom of the e-mail.
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Note: Please "whitelist" our e-mail address: bluechiptips@melberg.com
Or add us to your address book so our messages aren't accidentally confused by your ISP as spam. We hate spam. Spam is bad. |
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When it comes to small business marketing, there are a ton of tools and
strategies available for the average local business man or woman. Today, you
have to think about marketing your local business online as well as offline. Of
course, you know you need a website. But then what? Which offline methods
should you abandon and redirect for online marketing your budget from? These are important questions, continue reading for the answers.
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Yelp has been around since 2004
and has caught on with consumers who want to rate local businesses. TechCrunch
says the Yelp haters are good, that it means Yelp is doing something right. I
agree. Public comments will be scrutinized by your customers. Like it or not,
customer reviews are here to stay. You're better off just focusing on improving
your business. Continue reading.
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I predict that online reputation management will be one of the fastest
growing online businesses in the next 3-5 years. As more and more companies go
online to do business (and who isn't?) then it will be become more and more
necessary to engage in online reputation management. There are dangers in doing
business online. I strongly encourage you to develop your online reputation
plan today. Continue reading to get your plan started now.
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From time to time I get requests to review a website or product. ArticleChanger is
a website that promises to rewrite your articles for you. A real time saver, right? Wrong! Continue reading to see why.
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About Melberg Marketing
Melberg Marketing specializes in powerful copywriting, compelling graphic design and professional marketing consulting that gets you noticed - both online and off. If you'd like to start marketing DIFFERENTLY, give us a call at 952-473-1007 today!
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Ask us how we can help you market YOUR business on the Internet... Today!
Want to see more articles like these? Visit our website and click on "learn more" from the home page - you'll find our past issues of Blue Chip Tips archived there for your reading enjoyment.
Want to use these articles in YOUR eZine or business publication? You can, as long as you include this complete blurb with it: Online entrepreneur Caroline Melberg, "the Blue Chip Marketing Guru" publishes the popular "Blue Chip Tips" eZine every other week. If you're ready to jump-start your marketing, increase your sales and ignite your speed to market by learning "insider" Blue Chip Marketing secrets, get your FREE tips now at www.melberg.com.
Caroline Melberg · Melberg Marketing · caroline@melberg.com · 952-473-1007 · www.melberg.com
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About the Publisher
Entrepreneur and outdoor photography adventurer Caroline Melberg is President and CEO of Melberg Marketing, Inc., a full-service Virtual, Integrated Marketing Communications Agency. She has over 20 years of experience creating marketing communications materials and affiliate program materials for some of the largest and most successful companies in the world including AT&T, AT&T Wireless, IBM, McDonald's, Exide Technologies, Motorola and Northwest Airlines.
Her every-other-week column, Blue Chip Marketing Secrets is syndicated online, and she publishes the popular eZine, Blue Chip Tips : The Secrets of Blue Chip Marketing... Revealed!
She lives in Wayzata, Minnesota with her husband and business partner Steve, her dad Jerome, and their loyal dog, Maverick. For more information about Melberg Marketing and the Virtual Marketing Communications Agency Concept, or to sign up for the Free eZine, Blue Chip Tips, go to www.melberg.com or contact Caroline at 952-473-1007. |
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